About Us - Sapphire-savanna

How It All Began

Sapphire-savanna started in 2012 when two friends realised that the best travel experiences came not from famous landmarks, but from the unexpected discoveries along the way—the roadside cafe with exceptional scones, the viewpoint unmarked on any map, the village pub where locals shared stories of the land.

Frustrated by generic travel guides that sent everyone to the same crowded spots, we began documenting our own journeys across Britain. Notes scribbled in pubs, photographs of secret paths, GPS coordinates of that perfect wild camping spot. Friends started asking for copies, then friends of friends.

What began as shared notebooks evolved into carefully researched route packages. Each one represents not just directions, but a philosophy: travel should be about discovery, not just destinations.

Our Approach

Every route we offer has been personally driven, walked, and experienced multiple times across different seasons. We do not rely on second-hand information or algorithmic recommendations. When we suggest a place to stop, it is because we have stopped there ourselves and found something worth sharing.

We update our routes annually, revisiting each one to check for changes—road closures, new establishments, altered landscapes. Tourism evolves, and so do our guides. A pub that served excellent local ale last year might have changed hands; a formerly quiet beach might have become overcrowded. We keep our information current so your experience matches our promise.

Every route personally verified within the past 12 months
Seasonal variations documented and included
Local partnerships with accommodations and eateries
Community feedback integrated into route updates

Sunset over rolling hills and countryside

Meet Our Team

A small, dedicated group united by wanderlust and attention to detail.

Richard Pemberton

Founder & Lead Route Designer

Sarah Blackwood

Co-Founder & Content Director

Thomas Whitfield

Scottish Routes Specialist

Emma Cartwright

Customer Experience Manager

What Guides Our Work

Authenticity First

We only recommend places we have personally visited and genuinely enjoyed. No paid placements, no sponsored suggestions.

Practical Detail

Our guides include the practical information travellers actually need: parking availability, mobile signal coverage, opening hours.

Responsible Travel

We promote routes and practices that respect local communities, protect natural environments, and support sustainable tourism.

Continuous Improvement

Traveller feedback shapes our routes. Every suggestion is considered, and meaningful improvements are implemented promptly.

The information provided on this website is for general informational purposes only. Route availability, pricing, and conditions may change without notice. Individual experiences may vary based on weather, season, and personal fitness levels. We recommend consulting with relevant authorities for current road conditions and travel advisories before embarking on any journey. This service does not replace professional travel advice where specific circumstances require expert guidance.

Our Story